Rory Craig is the creative and safety/technology expert at Lift Airborne Technologies.  He has over 15 years of helmet design, development, and production experience with many types of helmets and PPE products.  Rory is an A-Z designer/developer for helmets ranging from Motorcycle and Bicycle to hard hats and Aviation.  He has extensive knowledge in testing and certifications to make safer and better high-performance driven headwear.

At Lift, he has led the design and aesthetic for the NGFWH as well as the rigorous functional and destructive testing required by the Air Force for this Next Gen product.  Rory has been responsible for the impact/safety features of the Next Gen helmet as well as the fit and comfort, giving the pilot the security and protection they demand. 

When he is not designing helmets, he is testing them and is an expert cyclist who occasionally tests the safety/performance of his own products.  Any sport or activity related to outdoors and in the mountains and trees is his happy place.